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* Where organic websites fit in the major search engines is revealed by the following statistics: A.) The following search usage information is based on the Nielson/Net Ratings of May 2008.: 59.3% - Google | 16.9% - Yahoo | 13.3% - MSN | 4.1% - AOL That's almost 94% of all searches going through just four search engines and well over half going through Google alone! B.) Knowing exactly how much each search engine is used is the first big step. Now we know where to focus our time and effort. But that's only half the story. We need some reliable inside information to help us plan for search engine optimization and search engine marketing strategies. So we turn to a leader - the UK based company Neutralize.com. They confirm that users of Google versus those of MSN are almost exact opposites when it comes to clicking on natural(organic) versus pay per clíck search listings. Here's what their extensive research has revealed: On Google, 72.3% of visitors rely on the natural (organic) listings that Search Engine Optimisation (SEO) helps you get. Only 27.7% use the paid links you can purchase as part of your Search Engine Management plan. On MSN, the opposite is true. Only 28.8% of their visitors go for the organic listings you get from SEO. But a whopping 71.2% can't wait to clíck on those paid links. Still at only 9% of overall surfers doing this you need to weigh up the option of SEO for Google versus "pay per click for MSN?
TOUR OPERATORS, THIS IS WHAT YOU SHOULD BE KEEPING AN EYE ON: "Since launching the new TripAdvisor mobile site in March , we've learned a few things you might want to know.First, those millions of iPhones, Blackberrys, and Android devices you keep hearing about? People are using them to plan their travel: more than two million unique monthly visitors are using TripAdvisor on their phones. It's already the most used travel site. What we're seeing is that travelers are using the site for all the same things they do at the traditional TripAdvisor sites. It's not just about on-the-fly restaurant decisions: travelers are researching lodging options, reading and writing reviews, looking at photos, and clicking through to book hotels. Everything they do on their PCs, they're now doing on their phone."
Mobile
websites
"The father of
the internet Professor Tim Berners-Lee has revealed that the future of the web
is on mobile phones."
THE
SUNDAY MAIL March 15, 2009
This is our DAINTREE logo on
an iPhone. Would you like your logo on an iPhone?
We can do it.
We can do it. New,
mobile websites from $100 per page, |
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